Drafting a Cookie Policy for the Online Store and Marketplace

One of the areas of regulation that a marketplace or online store will have to face is the protection of personal data. These include cookies. Although each user can disable them in the browser settings, it is almost impossible to imagine working without them. Almost any site is individualized, and marketplaces or online stores are built on this principle, and registration for a purchase is also impossible without cookies. However, the company handling the files must define a procedure that will be known to users. You can read how to do this in our article.

Contents

What is cookie-files?

Cookies are small files that are stored on the user's device after they use a marketplace or online store website. They are usually collected automatically by the company, however, they are governed by personal data laws and are subject to the same protection. That is why the online store or marketplace must have a Cookie Policy, or it can be part of a general Privacy Policy. You can read more about the Privacy Policy in our article In this section, it is necessary to indicate to the user his right to manage cookies. In particular, he can restrict or prohibit the use of files or delete them in the browser settings on any device. However, in this case, the user some of the services provided by the site may not be available.

Retention period for cookies

In the Policy, you can also specify the retention period. For example, session sessions that are deleted after the browser is closed. If there is a need for such files the next time you use the site, they will be permanent and will be stored in the periods between using the site.

Third party use of cookies

It is also worth pointing out if you transfer cookies to third parties or if third parties independently of you collect cookies, but you are not responsible for this. For example, a user sends a product they like via social networks. This repost or message to a friend may already be using a social network, but not a marketplace or online store.

Thus, cookies are an integral part of the operation of marketplace sites and online stores. If you want to increase the number of sales, then you need to customize for buyers, which is what cookies are for. The user should be aware that the company collects his personal data.

Drawing up a cookie policy is one of the most important documents for any site, if you need help in its development in accordance with the GDPR or the laws of the Russian Federation - our team of A4 Law Firm lawyers will be ready to provide these services.

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